Time to Get Golf Ready
You'll attract new customers and increase your business!
 Golf 2.0 encourages you to increase the number of golfers and rounds played at your facility. The following program is designed to invite new and existing golfers to have fun and increase participation in the game.
• Get Golf Ready – All facilities (new and previously approved) will be required to complete a Get Golf Ready application after viewing a short video from PGA Vice President Ted Bishop. The video highlights keys to success including marketing, retention, engaging your staff and more! If you haven’t already, Click Here to complete the new Get Golf Ready application.
The PGA developed the Get Golf Ready program to teach new golfers in five short lessons and prepare them to get onto the golf course with confidence. Offering "play" experiences is what makes this program unique and helps transition students to structured Get Golf Ready Outings as ongoing retention opportunities.
With more than 1,700 certified facilities offering a consistent experience under the branded Get Golf Ready name, The PGA and the entire golf industry are better able to promote the sport to millions of adults nationwide who have never played golf or who have minimal experience in the game.
This initiative is flexible in both price and curriculum, and designed to enhance your existing player development programs. Use the success of this program to promote your efforts and expertise as a PGA Professional. You'll attract new customers and increase your business.
If you have any questions, please feel free to reach out to me and I would be glad to help get you started!
Brian Bain, PGA
bbain@pgahq.com
617-820-4411
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Golf 2.0
The time is now for Golf 2.0!
Golf 2.0 is a targeted, focused, long-range strategic plan for the golf industry to substantially increase the number of golfers, the rounds of golf played and the revenue generated from golf over the next decade among current and potential consumers of the game. The goal of Golf 2.0 is to increase the number of golfers from the current level of approximately 26 million to 40 million by the year 2020 while growing the relevance of golf in America.
Golf 2.0 will build toward that goal on three core strategies:
♦ Retain and Strengthen the Golfing Core;
♦ Engage the "Lapsed"; and
♦ Drive New Players.
Grow the Game
Visit playgolfamerica.com to find clinics and programs in your local area.
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2012 Calendar of Events
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| Program |
Dates |
| PGA Free Fitting & Trade-Up Month |
Apr. 1 - Apr. 30, 2012 |
| Welcome to Golf Month |
May. 1 - May. 31, 2012 |
| TEE IT FORWARD |
Jan. 1 - Dec. 31, 2012 |
| Family Golf Month |
Jul. 1 - Jul. 31, 2012 |
| Take Your Daughter to the Course Week |
Jul. 9 - Jul. 15, 2012 |
| Patriot Golf Day |
Aug. 31 - Sep. 3, 2012 |
2011 National Golf Expo Boston
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